Browse Data Capture
Data Capture
Install the website tag, choose what it captures, and understand how pages, clicks, orders and campaigns are recorded.
Set up
- Install the website tagAdd the install snippet to every page, allow it in your CSP, and check that it works.
- Turn capture features onWhat each capture card on a property does, and which are on from the start.
- Existing tags and data layersRead your tag manager data layer and the analytics tools you already run, without re-tagging.
- Shopify checkoutCount a Shopify store's carts, checkouts and orders, line by line, with Kontala's pixel.
What gets captured
- Page and click typesThe 11 page types and 30 click types, and how Kontala decides each one.
- Struggle signalsRage clicks, dead clicks, errors, page speed and quick backs, and how each is detected.
- Revenue and campaignsOrders and revenue, the campaign parameters Kontala keeps, channels, attribution and ad spend.
- Identify visitorsTell Kontala who signed in, and how visits and visitors are counted.